A $BHOO-LISH THESIS. In the early days of memes, communities would rally around a single entity and character that represented both the community and the ideals they hoped to convey. --------------------- We saw this with $PEPE, $MOG, $POPCAT Then came the rise of original IP, as creators shifted their resources into building original characters and creating communities around their art that resonated with them. We saw this with $FWOG and $FRIC; these were multi-million dollar brands with FWOG crossing $250M I was fortunate enough to enter $FWOG sub $2M. ------------------------ I believe the same is happening on @heavendex, as I see some parallels between what @0x_dyan has built. 1. Bhoo the Speewit is the first original IP project on Heaven. 2. The brand is meant to highlight Heaven's branding ( via the Halo) but also remain original as it's a ghost. 3. Bhoo is the first project to be approved for creator rewards and has already burnt ~8k worth of $BHOO tokens by leveraging @heavendex flywheels. 4. The brand is meant to be PVE and has focused on uplifting ecosystem figures and projects (There are now over 15 custom-made Bhoos and growing) 5. The Bhoo X account was suspended 5 days ago, and rather than giving up, the community has rallied and continues to grow their presence on X. (This is extremely bullish in my opinion) ------------------------ @0x_dyan is followed by some strong voices in the space, just looking at his X is a signal for me. Some notable follows: @0xuberM @MINHxDYNASTY @peacefuldecay @cryptolyxe ------------------------ We have a team whose X was banned.... Yet they continue to push original art, raid, and grow their community. The token price has stabilized around $600K after reaching $4M within its second day. I believe Original IP, as a meme category, has not seen a runner in months, and $BHOO could very well be it; it has everything it needs to succeed. At the current marketcap this feels like a no brainer.