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Enterprise AI is entering a cost-optimization phase as companies shift from using the best models to the most cost-effective ones.
Key points:
* 95% of enterprise AI workloads still run on premium models
* DeepSeek V4 Pro is reportedly 7x cheaper on input tokens and 17x cheaper on output tokens than leading Western models
* Enterprises now use a median of 14 AI models to optimize cost and performance
* Pinterest reported ~90% cost savings using a customized Qwen model
* OpenRouter data shows DeepSeek models processed nearly 6T tokens recently
My take: AI is becoming a cost-efficiency game, not just a performance race. Companies are increasingly reserving premium models for complex tasks while routing high-volume workloads to cheaper alternatives. The winners may be infrastructure and routing platforms, not necessarily the most powerful model providers.

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